Scoris.lt utilized Large Language Models (LLMs) to address the challenge of improving SEO performance by generating financial descriptions for Lithuanian companies. The case study highlights the innovative application of LLMs and custom translation models to create high-quality, multilingual content at scale.
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The session would outline the implementation of a scalable AI solution by Scoris.lt. Facing challenges with Google search rankings due to a lack of text-based content, Scoris employed LLMs to generate financial descriptions in Lithuanian. The solution combined open-source models for cost efficiency and high throughput, supported by fine-tuned translation models for linguistic accuracy.
The results included generating readable text for over 115,000 companies, boosting impressions and average rankings on Google search. This case study not only demonstrates the business impact of leveraging AI-driven tools but also offers a roadmap for integrating affordable, high-performance LLM and translation technologies.
Antanas Baltrušaitis is a versatile business and data analytics professional with 15+ years of experience, holding degrees in Financial Mathematics and Innovation Management. His career spans prominent roles in Baltic banking, including positions at Nordea and Luminor, where he served as a Senior Strategy Analyst and led the Data and Analytics department. He also headed the Management Reporting team at Girteka Logistics.
Currently a Senior Analytics Engineer at Beyond Analysis and founder of Scoris (Lithuanian business database), he specializes in end-to-end analytics solutions. His expertise encompasses data engineering, BI development, web development, business strategy, and product development. He's proficient in various technologies including SQL, DBT, Azure Synapse, PowerBI, and web development frameworks.